Golin founder passes away at 87

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Al Golin, the original public relations man for McDonald’s and founder of the Chicago-based PR firm Golin, died Saturday morning.

Golin, the man who founded what has become one of the world’s largest public relations agencies with a now-famous cold call more than 60 years ago, passed away peacefully 8 April at his second home in Arizona, US.

Regarded as a legend in his field, Golin saw the role of public relations extending well beyond that of a “publicist”.

Following several years as a publicist in the Chicago office of MGM Studios during the early 1950s, in 1956, he became a junior partner in a public relations agency – Max Cooper & Associates and later Cooper, Burns & Golin and then Cooper & Golin.

 

Read more at Marketing-Interactive.com